No Filter: The Inside Story of Instagram

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WINNER OF THE FT & MCKINSEY BUSINESS BOOK OF THE YEAR AWARD`Deeply researched and highly entertaining.` The Times`Lively and revealing.` Economist`Clear-eyed and objective.` New York Times The inside story of the how Instagram took over the world.Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook,

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